Brand Guide
Island brand

Messaging

Our messaging is the natural verbal and textual expression of the Island brand identity. It is the result of combining the core Island attributes (described below) while always honoring the needs, desires, and intellect of our reader.

We take consistency seriously - it's what makes our messaging seem familiar, memorable, and unmistakable. Please follow the guidelines and sample text below when communicating about or on behalf of Island, to ensure Island retains its signature voice.

After all, sometimes changing one thing changes everything, right?

Attributes

Innovation

We are designing the desktop of the future. The work environment for the world that will be, not the one that is or was.

Mastery

We are the experts. We’ve built it all, sold it all, and have left no stone unturned in our quest to deliver the ideal enterprise work environment.

Simplicity

Simple is the greatest sophistication. In our minds, it is not truly innovative unless it is simple to understand and to use.

Flexibility

We are constantly aware of who we need to be, and what is needed of us at any moment - and adjust on the fly to meet those needs, always. 

Serenity

When everything is as it should be, a peaceful, calm feeling naturally ensues. This is the world we're building for enterprises everywhere.

Perfection

No flaws. No friction. Every detail is crafted so that perfection can be seen and felt everywhere you encounter the Island brand.

Messaging

Company Tagline

Use this visionary tagline when communicating our company's aspirational mission

Sometimes changing one thing changes everything.

Secondary Tagline

Use this tagline when referencing our product and its unique value.

Welcome to work as it should be.

Product Summary (30 words)

This 30-word description is a short summary of what Island is and does.

Island, the Enterprise Browser, is the ideal enterprise workplace, where the core enterprise security, IT, and productivity needs are built right in, and everything else is out of the way.

Product Summary (62 words)

This 62-word summary elaborates on the Enterprise Browser

Island, the Enterprise Browser, is the ideal enterprise workplace, where work flows freely while remaining fundamentally secure. With the core security and IT needs of the enterprise naturally embedded in the browser itself, Island gives organizations complete control, visibility, and governance over the last mile, while delivering the same smooth Chromium-based browser experience users expect. Welcome to work as it should be.

Company boilerplate

Use this boilerplate at the end of articles or press releases to summarize the Island mission, offering, and other critical info.

Island is the pioneer and market leader of the enterprise browser market. Island’s Enterprise Browser is the ideal enterprise workplace, where work flows freely while remaining fundamentally secure. With the core needs of the enterprise naturally embedded in the browser itself, Island gives organizations complete control, visibility, and governance over the last mile, while delivering the same smooth Chromium-based browser experience users expect, boosting both security and productivity. Led by experienced leaders of the enterprise security and browser technology space and backed by leading venture funds – Insight Partners, Sequoia Capital, Cyberstarts, Stripes, Georgian, Cisco Investments, Prysm Capital and Canapi Ventures – Island is redefining the future of work for some of the largest, most respected enterprises in the world. Island is based in Dallas with research and development in Tel Aviv and can be reached at info@island.io or (866) 832-7114.

Product boilerplate

Use this boilerplate at the end of articles or press releases to describe the core capabilities and value of the Island Enterprise Browser

The Enterprise Browser is the desktop of the future, enabling organizations to protect users and data at the very point where they interact with SaaS and internal web applications. By using the Island Enterprise Browser, security teams can fully control the last mile, from basic exfiltration protections such as copy, paste, download, upload, and screenshot capture, to more advanced security demands such as smart network routing and multi factor authentication insertion. This opens up unprecedented opportunities across a growing number of enterprise use cases, including securing critical SaaS and internal web applications from data leakage, safe access for contractors and BYOD workers, and full governance over privileged user accounts. It also delivers a native user experience for the hybrid worker in contrast to costly and poor-performing virtual desktop infrastructure (VDI), while supporting built-in safe browsing, web filtering, web isolation, exploit prevention, and Zero Trust network access at much lower cost and with a significantly better user experience.